Program Details

To support the viability of Alpena’s beloved local businesses impacted by the COVID-19 crisis, local nonprofit organizations have joined forces to launch a community funded small business relief program. In partnership with Target Alpena, a certified non-profit Economic Development Corporation, the All in for Alpena Small Business Relief Grant committee will make grant recommendations while Target administers the program and disburses funds to grant recipients based upon the committee’s recommendation. 


Goal: Provide immediate relief for small Alpena businesses hardest hit by COVID-19 


Eligible Businesses


  • The business has 50 employees or less

  • The business is located in Alpena County, MI

  • The business must have experienced a loss of income due to COVID-19

  • The company is in need of funding to support expenses, including rent, payroll and related expenses, mortgage payments, utility expenses, and to offset losses associated with revenue declines 

  • Franchise and chain businesses are not eligible to apply 

  • Nonprofit organizations are not eligible to apply 

  • Independent contractors operating multilevel or network marketing businesses are not eligible to apply

  • Independent contractors working “gig jobs” (Uber, Airbnb, VRBO, etc.) are not eligible to apply

  • Restaurant and retail businesses will be given priority


How the grants will be awarded

Target Alpena, a non-profit Economic Development Corporation, will serve as the fund fiduciary and disbursement agent on behalf of this newly formed committee.  The All in for Alpena Small Business Relief Grant committee has been established from several Alpena based nonprofit organizations that have volunteered their time to manage the application and award process to give back to the businesses that have supported them throughout the years. In partnership with Target, a scoring criteria and matrix has been established and each application will be reviewed and scored by members of this committee. Target will not be part of the decision making process.


How the grants will be used

  • Grants may be used to cover typical operating expenses of the business, such as rent, mortgage payments, payroll expenses, utility expenses, losses due to destabilizing events, or other similar expenses

  • Grants may be used for stabilizing businesses by having access to cash flow to re-inventory or restock product upon reopening 


The application process

Applications will be available on May 18th. Applications may be submitted May 18th– May 29th at 5:00 p.m. You can submit your application to

The application process is now closed